Careers

Organisation – EP Surgical Ltd trading as North Bristol Private Hospital
Location – 50 Aztec West, Bristol, BS32 4UB
Reports to – Medical Director / Owner
Regulatory status – CQC Registered Manager

About North Bristol Private Hospital

North Bristol Private Hospital is a small, independently owned private surgical hospital that opened in 2022. Its modern facilities include one operating theatre, consultation and treatment rooms, and three en-suite rooms for patients requiring an overnight stay. The hospital is easy to reach from the M4 and M5, is five minutes by car from Bristol Parkway station, and offers plentiful free on-site parking.

NBPH deliberately focuses on quality, personalised care and excellent outcomes rather than high patient volumes. Its small scale enables dedicated attention throughout the patient journey and creates an experience that patients have compared to staying in a five-star boutique hotel.

The hospital has a small, stable and friendly multidisciplinary team and promotes a supportive, caring and healthy working environment in which individuals are recognised and able to deliver the standard of care they aspire to provide – scoring highly on 6-monthly staff feedback surveys. Its first CQC assessment, published in November 2025, rated the hospital Good overall and across the safe, effective, caring, responsive and well-led domains. CQC highlighted the hospital’s good safety culture, safe and clean environment, evidence-based care, genuine kindness and compassion, and visible, approachable leadership.

For the Hospital Operations and CQC Registered Manager, this setting offers genuine independence and ownership: the opportunity to influence the hospital’s direction, maintain its quality-led culture and work closely with owner, clinical leaders and the wider team. The role has scope to make decisions, shape systems and services, and deliver sustainable development without compromising patient safety, experience or standards.

Role Purpose

The Operations Manager & CQC Registered Manager is responsible for the effective day-to-day running of North Bristol Private Hospital and for fulfilling the statutory and operational responsibilities of the CQC Registered Manager.

North Bristol Private Hospital is currently a small independent surgical facility with one operating theatre and a relatively low volume of surgical activity. The hospital is established, has strong governance foundations and is entering a period of planned growth. This role therefore requires a capable, hands-on manager who can maintain high standards now while ensuring systems, people and processes remain robust as activity increases.

This is not a large-hospital executive role. It is a practical management position requiring visible leadership, personal ownership and a willingness to deal with the detail. The post holder must be comfortable moving between CQC compliance, staff management, governance actions, patient experience, facilities, administration, meetings, audits and day-to-day operational issues.

The successful candidate does not need to come from an acute hospital background. Applications are welcomed from experienced CQC Registered Managers or senior managers from nursing, dentistry, primary care, independent healthcare, hospitals or other relevant CQC-regulated healthcare services, provided they can demonstrate strong regulatory knowledge, sound judgement and the ability to manage a healthcare service independently.

Role Objective

To keep the hospital safe, compliant, organised, responsive and inspection-ready every day; to ensure actions are completed rather than merely identified; to support staff and clinicians effectively; and to provide the operational structure required for North Bristol Private Hospital to grow without compromising governance, patient safety or service quality.

Key Accountabilities

• Act as the hospital’s CQC Registered Manager, subject to appointment and registration, maintain fitness for registration, and provide effective oversight of all regulated activities within the role’s scope.
• Lead the hospital’s day-to-day non-clinical operations, ensuring agreed standards, policies, systems and processes are consistently understood and followed.
• Maintain continuous CQC and regulatory readiness, ensuring evidence is current, accessible and supported by actual practice.
• Own and drive governance actions, audits, risk controls, incident and complaint actions, and improvement plans through to verified completion.
• Provide visible, fair and accountable people leadership, supporting staff development and addressing conduct, capability, attendance, poor performance or failure to meet expected standards promptly and consistently.
• Ensure recruitment, onboarding, training, competency assessment, personnel records, safe staffing and wider workforce systems meet hospital, legal and regulatory requirements.
• Maintain effective oversight of facilities, health and safety, suppliers, contracts, equipment servicing, emergency preparedness, business continuity and non-clinical operational risks.
• Monitor patient experience and ensure concerns, complaints, incidents and service failures are addressed promptly, openly and used to deliver sustained improvement.
• Work closely with the Theatre Manager to ensure hospital operations support safe, efficient surgical activity while respecting the Theatre Manager’s clinical and perioperative responsibilities and escalation routes.
• Lead operational, workforce and financial performance while protecting patient safety, service quality and regulatory compliance.
• Provide clear, concise and reliable reporting to the Medical Director, escalating significant risks, failures or barriers without delay.
• Represent and positively promote NBPH with patients, clinicians, regulators, commissioners and other stakeholders.
• Take personal ownership of problems and follow them through to resolution; the role requires delivery and demonstrable closure, not simply identification or delegation of outstanding actions.

Principal Duties and Responsibilities

CQC Registered Manager Responsibilities

• Fulfil the responsibilities of the CQC Registered Manager under the Health and Social Care Act 2008 and associated regulations, maintain personal fitness for registration, and oversee compliance with the hospital’s Statement of Purpose, registration conditions and regulated activities.
• Maintain current knowledge of CQC requirements, Fundamental Standards, guidance, legislation and professional expectations relevant to the service, translating changes into everyday practice.
• Ensure the hospital can demonstrate safe, effective, caring, responsive and well-led care and treatment across its regulated activities.
• Identify and escalate proposed service changes requiring regulatory review or notification and ensure statutory notifications are accurate and submitted within applicable timescales.
• Maintain organised, accessible and practice-based compliance evidence, including audits, action plans, training records, governance minutes, risk assessments, policies, incidents, complaints and improvement records.
• Lead preparation for CQC engagement, information requests, inspections and interviews, and ensure resulting actions are completed within agreed timescales.
• Ensure regulatory compliance is embedded in daily operations rather than treated as a paperwork exercise, escalating immediately where patient safety, compliance or registration may be at risk.

Governance, Quality and Patient Safety

• Maintain a governance and assurance framework proportionate to the hospital’s size, services and activity.
• Coordinate governance meetings, agendas, minutes, decisions, reporting and action logs, ensuring every action has a named owner, realistic deadline and verified closure.
• Maintain the hospital risk register, ensuring risks have clear controls, owners, review dates and escalation arrangements, and escalate material risks to the Medical Director or hospital ownership.
• Ensure audits are completed to schedule, findings are meaningful, actions are implemented and re-audited where appropriate.
• Maintain oversight of incidents, near misses, complaints, safeguarding concerns, Duty of Candour, infection prevention and control, medicines and controlled-drug governance, emergency preparedness and lessons learned.
• Ensure learning is shared with relevant staff and translated into practical, sustained service improvement.
• Keep policies, standard operating procedures and operational guidance current, approved, accessible, communicated and reflected in practice.
• Support the Medical Director, Theatre Manager, Medical Advisory Committee and other clinical leaders with governance processes while recognising the limits of the Registered Manager’s own clinical competence.
• Challenge unsafe, non-compliant or poor practice and take immediate, proportionate action where intervention is required.
  Ensure clinical and corporate records are accurate, secure and confidential, supported by effective information-governance arrangements.

Hospital Operations

• Maintain visible, effective day-to-day oversight of the hospital environment and all non-clinical operational systems, including administration, facilities, supplies and support services.
• Ensure reception, administration, patient-facing processes and internal communication operate efficiently, professionally and consistently.
• Coordinate operational requirements around surgical lists, clinics and patient pathways so that rooms, staffing interfaces, equipment, facilities and support services are ready when required.
• Identify and resolve operational problems before they affect patients, clinicians or planned activity, allocating actions to named owners and actively following them through to completion.
• Maintain practical systems proportionate to a small hospital, avoiding unnecessary bureaucracy that adds no safety, regulatory or operational value.
• Review capacity, systems and resources as activity grows and recommend changes where increased demand can no longer be managed safely within the existing structure.
• Support effective communication between clinical, theatre, administrative, finance and commercial teams.
• Participate in and maintain the one-week-in-four out-of-hours emergency-phone on-call rota and effective arrangements for escalation, emergency response and continuity of regulated activities.
• Produce reliable weekly and monthly reports on performance, projected activity, operational risks, actions and capacity.

People Management and Workforce Governance

• Provide clear expectations, support and accountability to staff within the role’s management remit, including operational line management of the Theatre Manager while respecting their professional clinical responsibilities and escalation routes.
• Ensure recruitment and pre-employment processes include role-appropriate identity, reference, right-to-work, qualification, professional-registration, DBS and occupational-health checks where lawful and necessary.
• Ensure new starters receive effective induction and mandatory training and understand hospital policies, expected standards and escalation routes.
• Maintain oversight of safe staffing, rotas, leave cover, mandatory training, supervision, one-to-one meetings, appraisals, competency evidence and complete personnel records.
• Address performance, behaviour, attendance, conduct, capability and grievance concerns promptly, consistently, fairly and professionally rather than allowing problems to drift.
• Promote a culture in which staff take responsibility, communicate openly, raise concerns and complete agreed actions.
• Monitor workforce capacity against activity and escalate where staffing pressures could affect safety, quality or service delivery.
• Support, mentor and develop staff individually and collectively, building a motivated, inclusive and accountable team.

Consultant and Practising Privileges Governance

• Coordinate the organisational and administrative elements of consultant onboarding and practising privileges.
• Ensure required documentation, checks and governance evidence are obtained, verified, current and presented through the hospital’s agreed approval process.
• Maintain accurate practising-privileges records, conditions and review dates for consultants and other eligible practitioners.
• Work with the Medical Director, Medical Advisory Committee and relevant clinical leaders to ensure professional and clinical approval processes are completed appropriately.
• Ensure no consultant begins activity until all required approvals, practising privileges and operational arrangements are complete.
• Support the Business Development & Growth Manager with efficient onboarding of suitable new surgeons without compromising governance standards.
• Escalate concerns relating to consultant performance, conduct, documentation or compliance through the appropriate hospital process.

Patient Experience and Complaints

• Maintain oversight of the complete patient experience and ensure the hospital provides a professional, compassionate, respectful, responsive and person-centred service.
• Ensure enquiries, consent documentation, deposits, bookings, feedback, post-operative concerns and complaints are handled effectively and within agreed processes and applicable requirements.
• Ensure complaints and concerns are acknowledged, investigated openly and responded to promptly, identifying recurring themes and implementing corrective actions.
• Support appropriate Duty of Candour processes and ensure patient confidentiality, dignity, privacy, equality and reasonable adjustments are reflected in hospital operations.
• Work with the Business Development & Growth Manager, Theatre Manager and clinical teams where patient-journey issues cross departmental boundaries.
• Monitor patient feedback, outcomes and service data to drive measurable improvement and sustain the hospital’s five-star service ethos.

Facilities, Health and Safety and Business Continuity

• Maintain oversight of premises safety, fire arrangements, health and safety, infection-control practices, COSHH, waste, water safety, security, access control, utilities, medical gases and other essential services.
• Ensure required checks, risk assessments, certificates, servicing, maintenance and equipment records are current, accessible and acted upon.
• Manage or coordinate approved contractors, suppliers, the landlord, insurers and maintenance providers, ensuring defects and actions are followed through.
• Maintain effective business-continuity, emergency-planning, key-holding and out-of-hours arrangements proportionate to the hospital’s services.
• Ensure the hospital environment remains clean, hygienic, organised, professional, properly maintained and suitable for the services provided.
• Escalate immediately where premises, equipment or facilities concerns could affect patient safety, regulatory compliance or require activity to be restricted.

Financial and Administrative Oversight

• Work within agreed budgets and delegated authority, maintaining proportionate control of routine operational expenditure, payroll processes, invoice approvals, procurement, stock and financial records.
• Review supplier costs, contracts and recurring expenditure and challenge avoidable waste, poor value or ineffective arrangements.
• Monitor activity, utilisation, cancellations, patient volumes, income, costs, margins, staffing pressures and other agreed indicators, taking or recommending timely remedial action.
• Provide the Medical Director and CEO with clear, concise and reliable operational and financial information required for decision-making, escalating significant risks or variances without delay.
• Work with the Business Development & Growth Manager to assess business cases, capacity and operational implications so planned growth is realistic, sustainable and safe.
• Support appropriate relationships with consultants, anaesthetists, insurers, commissioners, suppliers, contractors and external partners.

Working Relationships and Role Boundaries

The post holder will maintain close and constructive working relationships with the Medical Director and CEO; Theatre Manager; Business Development & Growth Manager; Medical Advisory Committee and consultant surgeons; clinical, administrative, reception and support staff; CQC and other relevant external bodies; and suppliers, contractors and professional advisers.

Role boundaries: The Operations Manager & CQC Registered Manager owns hospital operations and regulatory management. The Theatre Manager owns theatre and perioperative clinical delivery within their remit. The Business Development & Growth Manager owns hospital growth, hospital-generated enquiries, patient-journey management for those enquiries, surgeon-relationship development and commercial lead generation. These roles must work closely together, maintain clear handovers and escalation routes, and neither duplicate nor avoid accountability.

Authority and Escalation

The post holder has authority to take immediate and proportionate action where patient safety, regulatory compliance, staffing, premises or service continuity may be compromised. Such action should be taken in close consultation with the Medical Director and Theatre Manager where circumstances allow, with advice or scrutiny from the MAC as appropriate. This includes pausing activity, escalating to the Medical Director / Owner, obtaining specialist advice, initiating investigations and notifying relevant authorities where required.

Key Working Relationships

The Hospital Operations and CQC Registered Manager is accountable for non-clinical leadership and must maintain close, constructive working relationships with clinical leaders. The Medical Director provides medical leadership and advice; the Theatre Manager provides theatre and perioperative leadership and reports operationally to the Hospital Operations and CQC Registered Manager; and the wider MAC provides multidisciplinary professional advice, scrutiny and assurance. These colleagues support the role but do not remove the post holder’s accountability for non-clinical delivery or registered-manager duties.

• Medical Director / Owner — line manager, source of medical leadership and executive escalation
• Theatre Manager — direct report to the Hospital Operations and CQC Registered Manager and principal partner for theatre, perioperative and clinical-operational delivery
• Consultants, anaesthetists and practitioners with practising privileges
• Administrative, reception, booking, finance and facilities teams
• Medical Advisory Committee (MAC) and wider governance advisers — multidisciplinary advice, scrutiny and assurance
• CQC, commissioners, safeguarding partners and other regulators
  Patients, relatives, insurers, suppliers and contracted service providers

Person Specification

Essential Experience and Knowledge

• Substantial management experience within a CQC-regulated healthcare service of relevant scope and complexity.
• Current or previous experience as a CQC Registered Manager, or senior regulated-service management experience demonstrating readiness to undertake the Registered Manager role.
• Experience may have been gained in nursing, dentistry, primary care, independent healthcare, hospital services or another relevant CQC-regulated healthcare setting.
• Strong working knowledge of CQC regulation, the Fundamental Standards, governance, risk management, incident management, complaints, safeguarding and quality assurance.
• Evidence of successfully maintaining or improving regulatory compliance and continuous inspection readiness.
• Experience managing staff, setting clear expectations, addressing performance, conduct or attendance concerns and ensuring actions are completed.
• Experience maintaining effective operational systems, audits, action plans, policies, risk registers, personnel records and governance evidence.
• Experience managing operational and financial performance, capacity, resources and service improvement within a regulated environment.
• Ability to understand and maintain the boundaries between managerial, regulatory and clinical accountability and to escalate clinical matters appropriately.
• Commitment to person-centred care, equality, safeguarding, confidentiality and a positive safety culture.
• Ability, following any reasonable adjustments, to perform the duties intrinsic to the CQC Registered Manager role and demonstrate the character, qualifications, competence, skills and experience required.

Essential Skills and Behaviours

• Highly organised, practical and able to manage competing priorities without losing important actions or deadlines.
• Strong personal ownership and follow-through, with a consistent record of completing work and achieving demonstrable closure.
• Confident making proportionate decisions within delegated authority and escalating promptly when senior, specialist or clinical input is required.
• Able to challenge unsafe or poor practice, missed deadlines and weak performance constructively, fairly and consistently.
• Calm, professional and credible when working with staff, consultants, patients, regulators and external partners.
• Strong written and verbal communication, reporting and record-keeping skills.
• Able to interpret regulation, evidence and guidance and translate them into sensible, proportionate everyday practice.
• Comfortable working hands-on in a small organisation without relying on multiple management layers or large support departments.
• Able to work independently, exercise sound professional judgement and remain accountable without constant supervision.
• Positive about sustainable growth and able to adapt systems, processes and resources as hospital activity increases.
• High standards of integrity, openness, confidentiality, resilience and respectful leadership.

Desirable

• Experience in an independent healthcare, private surgical, day-case, elective or cosmetic-surgery environment.
• Relevant clinical or healthcare professional qualification.
• Experience of practising privileges, consultant onboarding and consultant governance.
• Experience managing healthcare facilities, health and safety, contractors, emergency planning or business-continuity arrangements.
• Relevant leadership, healthcare-management, business or governance qualification and evidence of continuing professional development.
• Knowledge of independent-sector commercial, insurer or commissioner arrangements.

Measures of Success

• The hospital remains continuously CQC-ready, with clear, current evidence that regulatory requirements and policies are embedded in practice.
• Regulatory, governance, audit, risk and improvement actions are completed and verified within agreed timescales.
• Staff understand expected standards, take responsibility for agreed actions, and performance, conduct or attendance concerns are addressed promptly and fairly.
• Recruitment checks, induction, mandatory training, competency evidence and workforce records remain complete, accurate and current, with staffing proportionate to activity.
• Incidents, near misses, complaints, safeguarding concerns and Duty of Candour requirements are managed effectively, with learning demonstrably implemented and avoidable risks reduced.
• The hospital environment, equipment, facilities, emergency arrangements and operational systems remain safe, organised, compliant and reliable.
• Consultant onboarding and practising-privileges processes are timely, complete and well controlled, with no clinical activity commencing before required approvals are in place.
• Patient experience remains strong; concerns are resolved promptly and recurring operational or service issues are identified, corrected and monitored.
• Operational systems, capacity and resources develop appropriately as hospital activity grows, without compromising patient safety, quality or regulatory compliance.
• Agreed operational, financial and sustainable-growth objectives are delivered while maintaining quality, safety and effective cost control.
• The Medical Director and CEO receive accurate, concise information, timely escalation of significant risks and confidence that agreed actions will be delivered through to closure.

Application Process

The selection process is expected to include:

1. An initial telephone interview to discuss the role, relevant experience and suitability.
2. An in-person interview with key personnel.
3. A short presentation on a topic and format that will be provided to shortlisted candidates in advance.

Applicants will be assessed consistently against objective, role-related criteria.

Reasonable adjustments will be made throughout the recruitment process where required.

The organisation may reasonably amend the process, and shortlisted candidates will be informed of any changes.

Role Particulars

Contractual status: This role description summarises the role and is not the complete employment contract or written statement of employment particulars. The appointment documentation will separately confirm all required terms, including start date, pay frequency, working pattern and variation, holiday, sickness, pension, benefits, probation, notice, training, disciplinary and grievance procedures, and any mobility or overseas-working terms. Benefit eligibility remains subject to the applicable scheme rules and the formal offer documentation.

Hours
Full time, 40 hours per week. The working pattern will be agreed to meet the needs of the hospital and may require reasonable flexibility around hospital activity, regulatory requirements and operational issues.
The post holder will participate in a one-week-in-four out-of-hours on-call rota, holding and responding to the hospital emergency phone. Payment for this on-call responsibility is included in the annual salary. Time spent undertaking work while on call will be recorded, and the rota will be managed in accordance with the Working Time Regulations 1998, including applicable rest requirements and any valid opt-out arrangements.

Working arrangements
This is primarily an on-site operational management role. Limited flexibility may be agreed where appropriate, but the Registered Manager must maintain sufficient visibility and presence to exercise effective oversight of the service.

Salary
£45,000–£50,000 per year according to experience and expertise. Full employment terms, pension, holiday and any additional benefits will be confirmed in the formal offer documentation.

A non-contractual bonus scheme linked to hospital performance is in place; details will be shared with the successful candidate.

At 18 months of continuous service the post-holder can choose either to join the companies private healthcare insurance policy or increase their employer pension contributions to 5%

Location
North Bristol Private Hospital, 150 Aztec West, Bristol, BS32 4UB.

Benefits
After completing 18 months’ continuous service, the successful candidate may choose either an increased employer pension contribution of 5% instead of the standard 3% employer contribution, or private medical health insurance. Full eligibility, scheme terms and benefit details will be shared when the role offer is made.

Equality, Fair Treatment and Reasonable Adjustments

North Bristol Private Hospital will apply this role description, recruitment decisions and employment practices fairly and consistently, without unlawful discrimination, harassment or victimisation. Selection will be based on objective, role-related criteria and evidence of competence. Reasonable adjustments will be considered throughout recruitment and employment.

The post holder must support fair and consistent people-management processes and ensure that concerns relating to conduct, capability, attendance, grievance, whistleblowing or dignity at work are handled under the relevant hospital policy and in line with applicable law and ACAS guidance.

General Requirements

Safeguarding: The post holder must promote the welfare of children and adults at risk, remain alert to signs of abuse, neglect or exploitation, and report and escalate concerns promptly in accordance with hospital safeguarding policies, statutory duties and local procedures. The post holder must cooperate with safeguarding enquiries and undertake role-appropriate training.

Confidentiality & Policies: The post holder must maintain confidentiality, comply with hospital policies, undertake required training and participate in the hospital’s agreed on-call and emergency arrangements. The employer will consult appropriately about material changes to duties or contractual terms. Duties may reasonably evolve to reflect legislation, regulation, service scope and organisational priorities, provided they remain consistent with the role’s status, competence requirements and contractual framework. This description will be reviewed periodically and is not an exhaustive list of every task reasonably associated with the position.

Flexibility and temporary cover: The post holder may be required, within their competence and authority, to undertake reasonable additional or alternative duties to support colleagues and maintain safe service delivery during periods of annual leave, sickness, vacancies or other temporary absence. Any such arrangements will be proportionate, time limited where practicable, appropriately prioritised and must not compromise patient safety, regulatory compliance or applicable working-time and rest requirements.

Organisation – EP Surgical Ltd trading as North Bristol Private Hospital
Location – 50 Aztec West, Bristol, BS32 4UB
Reports to – Hospital Operations Manager & Medical Director / Owner
Hours – 30 hours per week; working hours to be agreed
Focus – Growth, surgeon acquisition, lead generation and
commercial performance

About North Bristol Private Hospital

North Bristol Private Hospital is a small, independently owned private surgical hospital that opened in 2022. Its modern facilities include one operating theatre, consultation and treatment rooms, and three en-suite rooms for patients requiring an overnight stay. The hospital is easy to reach from the M4 and M5, is five minutes by car from Bristol Parkway station, and offers plentiful free on-site parking.

NBPH deliberately focuses on quality, personalised care and excellent outcomes rather than high patient volumes. Its small scale enables dedicated attention throughout the patient journey and creates an experience that patients have compared to staying in a five-star boutique hotel.

The hospital has a small, stable and friendly multidisciplinary team and promotes a supportive, caring and healthy working environment in which individuals are recognised and able to deliver the standard of care they aspire to provide – scoring highly on 6-monthly staff feedback surveys. Its first CQC assessment, published in November 2025, rated the hospital Good overall and across the safe, effective, caring, responsive and well-led domains. CQC highlighted the hospital’s good safety culture, safe and clean environment, evidence-based care, genuine kindness and compassion, and visible, approachable leadership.

Role Purpose

The Business Development & Growth Manager is responsible for generating measurable growth for North Bristol Private Hospital. This is a target-driven commercial role with direct accountability for creating demand, generating and controlling the flow of market leads, developing consultant and referral relationships, increasing hospital activity and demonstrating a return from business-development and marketing activity.

The post holder will own the top of the patient-acquisition funnel. The main purpose which is critical to the future development of NBPH is Surgeon promotion and other appropriate consultant roles to drive the business forward. They y will also ensure that NBPH is generating sufficient high-quality enquiries through social media, digital channels, campaigns, partnerships, events, surgeon promotion and other appropriate routes; ensuring every incoming market lead is captured and allocated promptly to the Patient Advisor; and monitor what happens to those leads so that weak channels, slow follow-up and lost opportunities are identified and corrected.

This is not a Patient Advisor role. The post holder is not employed to provide clinical advice or to personally manage every patient journey. Their main role is to actively develop surgeons, partnerships and new business, whilst creating opportunities, control the commercial pipeline, allocate leads effectively and ensure that the hospital’s patient-facing conversion process has enough appropriate leads to work with. They are also expected to actively develop surgeons, partnerships and new business. Success will be judged on measurable outcomes, not how busy the role appears.

Core Expectations

• Actively identify, approach and develop consultant surgeons who can bring appropriate recurring activity to NBPH.
• Build referral and commercial partnerships and identify viable new services and opportunities.
• Generate a consistent and measurable flow of appropriate patient leads.
• Own social-media and digital lead-generation performance, using external specialists where appropriate but never outsourcing accountability for results.
• Capture, record, source and promptly allocate incoming market leads to the Patient Advisor, with no acceptable loss of leads through poor administration or slow handover.
• Monitor lead response, consultation conversion, procedure conversion and revenue so that the commercial value of each channel is understood.
• Maintain a disciplined CRM/pipeline and follow up relentlessly on agreed business opportunities.
• Work to clear targets. This role requires initiative, pace, commercial judgement and demonstrable results.

Principal Duties and Responsibilities

Consultant and Surgeon Business Development

• Build and maintain a targeted pipeline of consultant surgeons whose scope, reputation, private-practice activity and values may fit NBPH.
• Proactively identify and approach potential consultants through direct outreach, professional networks, referrals, events and sector intelligence.
• Present NBPH confidently and accurately, explaining the hospital’s facilities, standards, patient proposition and opportunities for private surgical activity.
• Qualify opportunities by understanding the surgeon’s procedure mix, patient base, current operating arrangements, likely list requirements and potential recurring activity.
• Progress credible prospects from first contact through meetings and agreed due diligence to the hospital’s formal practising-privileges process.
• Work with the Operations Manager, Medical Director, MAC and Theatre Manager during onboarding while recognising that clinical approval and regulatory assurance are not commercial decisions.
• Keep prospective surgeons engaged and informed so that viable opportunities do not stall through weak follow-up.
• Work with existing consultants to identify opportunities for additional lists, additional procedures or more regular use of the hospital.

Partnerships, Referrals and New Business

• Develop productive referral relationships with appropriate clinics, practitioners, healthcare professionals, businesses and other organisations capable of generating suitable activity.
• Identify new services, specialties, procedure opportunities and commercial collaborations that fit the hospital’s scope, capacity and premium positioning.
• Prepare or contribute to business cases using realistic assumptions on demand, activity, pricing, costs, capacity, margin and implementation requirements.
• Organise and attend relevant professional events, open events, consultant engagement activity and partnership meetings where there is a clear commercial purpose.
• Follow every credible opportunity through to an outcome. Networking without structured follow-up is not sufficient.
• Ensure proposed growth is discussed with operational and clinical leaders before commitments are made.

Lead Generation and Social Media

• Plan and coordinate content that promotes the hospital, approved surgeons, procedures, patient experience and service strengths in a responsible and engaging way.
• Develop and execute a practical lead-generation plan across appropriate social-media platforms, digital channels, website activity, email, events, partnerships and other agreed routes.
• Ensure NBPH maintains an active, credible and commercially effective social-media presence that reflects its premium clinical and patient-experience standards.
• Use appropriate organic and paid activity to generate qualified enquiries and test which audiences, messages, procedures and channels produce results.
• Coordinate photography, video, design, website, SEO, paid-media or other specialist support where needed and provide clear briefs, deadlines and expected outcomes.
• Own supplier performance: external agencies may deliver specialist work, but the Business Development & Growth Manager remains accountable for whether activity produces appropriate leads and commercial value.
• Ensure marketing claims, images, testimonials and promotions are approved where required and comply with applicable healthcare advertising, consumer-protection, data-protection and professional standards.
• Monitor competitor activity, market demand and emerging opportunities and respond quickly where a credible commercial opportunity exists.

Incoming Market Leads and Allocation

• Ensure every market-generated lead entering through social media, website forms, email, telephone campaigns, events or other commercial channels is captured in the agreed CRM or tracking system.
• Review the source and basic nature of each lead and allocate it promptly to the appropriate Patient Advisor or agreed patient-facing colleague.
• Maintain clear ownership and audit trail from lead receipt to allocation. Leads must not sit unallocated, become lost in inboxes or remain without follow-up.
• Monitor response times and follow-up status and challenge unexplained delay or repeated failure in the handover/conversion process.
• Work with the Patient Advisor to understand lead quality, common questions, lost opportunities and reasons patients do not progress.
• Use this information to improve campaigns, targeting, content, lead quality and allocation processes.
• Do not provide clinical advice, assess suitability, recommend procedures or replace the Patient Advisor. Clinical and patient-advisory responsibilities remain with the appropriately designated team members.
• Ensure any direct interaction with a prospective patient remains factual, professional, non-coercive and within role boundaries.

Commercial Pipeline, Conversion and Reporting

• Maintain a live and accurate commercial pipeline covering patient leads, lead sources, campaigns, prospective surgeons, referral partners, new services and other material opportunities.
• Report at agreed intervals on lead volume, lead quality, source, response time, consultations booked, consultation-to-procedure conversion, completed procedures, revenue and return on marketing investment.
• Report surgeon-development metrics including prospects, contacts, meetings, qualified opportunities, applications, practising privileges, first lists and repeat lists.
• Identify quickly where leads are weak, campaigns are underperforming, conversion is poor or a pipeline has stalled and present a corrective plan.
• Use data to stop ineffective activity as well as invest further in channels that are working.
• Maintain realistic forecasts and do not overstate pipeline value or count unqualified interest as secured business.
• Provide the CEO and the Operations Manager with concise commercial updates, barriers requiring decisions and clear next actions.

Relationship with the Patient Advisor

The Business Development & Growth Manager and Patient Advisor have connected but different responsibilities. The Growth Manager is accountable for generating, capturing, sourcing and allocating leads and for understanding the commercial performance of the funnel. The Patient Advisor is accountable for taking allocated leads forward through the patient enquiry and consultation journey within their role. The Growth Manager must monitor outcomes and challenge process failure, but should not absorb the Patient Advisor role.

Key Working Relationships

• Hospital Operations Manager, Medical Director / Owner and hospital management
• Cosmetic surgeons, prospective consultant surgeons, anaesthetists, aesthetic practitioners and wider hospital-governance teams
• Patient coordinators, administration, reception and finance colleagues
• Existing and prospective patients
• Referral partners, healthcare professionals, corporate partners and influencers
• External marketing agencies, designers, photographers, videographers, media suppliers and technology providers

Person Specification

Essential Experience and Knowledge

• Proven ability in bringing forward highly experienced and commercially acute Surgeons who can support and be actively involved in providing continued excellent medical services including Plastic Surgery or other specialisms to the hospital. The aim is to ensure both the main theatre and minor ops theatre are constantly utilised to their full monthly capacity.
• Proven business-development, growth, sales, lead-generation or commercial-marketing experience with measurable results. Experience in private healthcare, cosmetic surgery, aesthetics or another premium consumer healthcare/service environment is strongly preferred.
• Demonstrable experience generating leads through social media and digital channels and understanding how to turn marketing activity into a measurable commercial pipeline.
• Experience managing incoming leads, CRM/pipeline systems, allocation processes and conversion data.
• Strong relationship-development and prospecting capability, including confidence approaching senior professionals and creating opportunities from cold or warm contacts.
• Commercial understanding of lead quality, conversion, acquisition cost, revenue, margin and return on investment.
• Ability to create and coordinate credible social-media and campaign activity and to manage specialist agencies or suppliers where required.
• Excellent written communication and content judgement, with the ability to represent a premium clinical service professionally.
• Strong organisation and follow-up discipline. The successful candidate must be able to evidence that they personally drive opportunities to completion rather than relying on others to chase them.
• Confidence working to targets and being held accountable for measurable outcomes.

Required Behaviours

• Commercially hungry, energetic and proactive while remaining ethical and patient-centred.
• Relentless about follow-up: opportunities and leads are not allowed to disappear because somebody forgot to chase them.
• Data-led and willing to change approach when evidence shows something is not working.
• Comfortable picking up the phone, making introductions, building networks and asking for business.
• Creative enough to generate attention but disciplined enough to measure whether that attention converts into activity.
• High standards of presentation, communication and professional credibility.
• No dependency on constant direction. The role requires someone who identifies what needs doing, agrees priorities and gets it done.
• Collaborative with the Patient Advisor, Operations Manager, Theatre Manager and clinicians without blurring professional responsibilities.
• Resilient and comfortable with ambitious targets, direct performance conversations and an owner-led business with high expectations.

Desirable

• Existing network within cosmetic surgery, aesthetics, private healthcare or consultant-led services.
• Experience attracting or onboarding surgeons, clinicians or professional accounts.
• Experience with paid social, Meta platforms, website lead generation, email campaigns, SEO/PPC oversight or digital analytics.
• Experience promoting premium or high-value services where trust, reputation and customer experience are central to conversion.
• Relevant business, marketing, sales or commercial qualification.

Measures of Success

• Consistent growth in qualified market leads against agreed targets.
• Every incoming commercial lead is captured, sourced and allocated promptly, with a reliable audit trail and minimal preventable lead loss.
• Improvement in lead-to-consultation and consultation-to-procedure conversion, working in partnership with the Patient Advisor.
• Clear evidence of which social, digital and referral channels generate procedures and revenue.
• Measurable return from paid campaigns and external marketing support.
• Growth in appropriately approved surgeons operating at NBPH and in repeat operating lists from new and existing consultants.
• New referral partnerships and services producing genuine activity rather than nominal relationships.
• Improved productive theatre utilisation and revenue attributable to growth activity.
• Accurate CRM data, credible forecasts and clear performance reporting.
• Growth achieved without inappropriate patient pressure, misleading promotion or compromise of clinical governance and premium service standards.

Role Particulars

Contractual status: This role description summarises the position and is not the complete employment contract or written statement of employment particulars. Formal appointment documentation will confirm pay, working pattern, holiday, pension, benefits, probation, notice and other contractual terms.

Hours
30 hours per week. The working pattern will be agreed with the successful candidate and must support prompt lead management, consultant engagement and business-development activity.

Working arrangements
Flexible/hybrid working may be available, but regular on-site attendance is required. The post holder must also be prepared to attend appropriate meetings, events and networking activity outside standard hours where necessary.

Location
North Bristol Private Hospital, 150 Aztec West, Bristol, BS32 4UB, together with agreed remote working and external business-development activity.

Salary and benefits
£33,600–£42,400 per year for 30 hours per week, based on a full-time equivalent salary of £42,000–£53,000, according to experience and demonstrable results. The role may be eligible for a performance-based bonus linked to agreed measurable growth outcomes; full terms will be confirmed separately.

Equality, Fair Treatment and Reasonable Adjustments

NBPH will apply this role description, recruitment decisions and employment practices fairly and consistently, without unlawful discrimination, harassment or victimisation. Selection will be based on objective, role-related criteria and evidence of competence.

Reasonable adjustments will be considered for disabled applicants and employees throughout recruitment and employment.

General Requirements

The post holder must maintain confidentiality, comply with hospital policies, complete required training and act at all times in a manner that protects patients, colleagues and the organisation’s reputation. Duties may reasonably evolve to reflect regulation, technology, market conditions, service scope and organisational priorities, provided they remain consistent with the role’s status, competence requirements and contractual framework. The post holder may also be required to undertake other reasonable duties within their competence to provide cover for colleagues during periods of annual leave or other absence and to support operational requirements.

Safeguarding: The post holder must safeguard and promote the welfare of children and adults at risk, remain alert to potential abuse, neglect or exploitation, and promptly report any concern or disclosure through the hospital’s safeguarding procedures. They must complete required safeguarding training, cooperate with enquiries and referrals, and work within their competence, professional responsibilities and applicable law and guidance.